Job Description

Senior SEO Specialist
Full–time
PCD320212

Job description
Who we are:

You may not have heard of us, but you’ll know our brands! AS.
Watson is the world's largest international health and beauty retailer with.
over 16,800 stores in 29 markets. Each year, over 5.3 billion customers and.
members shop with our well-known retail brands, both online and offline,.
including the likes of Superdrug, Kruidvat, Watson’s, Marionnaud, The Perfume.
Shop, and many more.

A typical day in this role includes:

Ultimately you will be tasked with identifying the opportunities for each of the businesses, define an SEO strategy and then work towards implementing it. As part of this the main duties of the role will include:

• Provide insights and analysis on organic performance, and search trends.
• Perform keyword research.
• Undertake competitor analysis.
• Report on weekly and monthly organic performance.
• Utilise data sets to provide actionable insights.

On-Site
• Perform in-depth technical and content SEO audits, with actionable recommendations.
• Work closely with our developers and internal teams to implement the required changes.
• Collaborate with the UX and design, eCommerce, and content teams.

And Finally…
• Build relationships with the European businesses.
• Upskill the wider business on SEO.
• Keep up to date with algorithm updates, changes to the search landscape and new opportunities.

This role would be a good fit for you if:

• You are highly proficient with search and analytical tools.
• You have a strong attention to detail.
• You are confident in presenting to senior stakeholders.

What you’ll need:

• Experienced SEO professional, maybe as an SEO Manager, Senior SEO Exec or Strategist.
• Strong technical SEO knowledge and experience, including optimising JavaScript websites.
• Understanding of optimising for organic shopping listings, and mapping platforms such as Google Business profiles.
• Awareness of other digital marketing channels, and how they can complement organic performance.

What you’ll get from us:

• Competitive salary, benefits, and bonus scheme.
• Discounts for you and your family from some our much-loved retailers, including Superdrug and The Perfume Shop.
• Interest free season ticket and personal loans.
• Excellent refer-a-friend scheme with up to £2000 up for grabs!
• Free financial and mortgage advice from some of our partners.
• A fantastic learning and development offering to explore.
• Lots of opportunities to get involved in wellbeing initiatives to support your physical and mental health.
• …plus much More!